OLAY
Regenerist Retinol24


I worked as an Art Director on the new Olay Regenerist campaign, leading creative across pre-production, on-set art direction, and post-production. The project included a 30-second national TV spot and 20 paid social assets created for Instagram, TikTok, YouTube, and Meta. Each deliverable was crafted to feel premium, modern, and cohesive across both broadcast and social platforms.


Director – Arthur Valverde

DP – Ben Carey

Production Designer – Pele Kudren















 










Alessandra Peralta 

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Hi ︎

I am currently an art director at Futura Collective.

Thank You ︎